Published 5 March 2018
How to make the right impression with your packaging in store? Packaging provides a multisensory experience, so you can play with the graphic design, shapes and material choice, depending on what you want to achieve. Read useful design tips in Board Paper 1/2018!
In addition, we have a few interesting case stories around luxury packaging and food packaging, including Iceland Foods, the specialist retailer in the frozen food category in UK, who are now moving away from plastic and introducing two new ready meal ranges in paperboard trays.
You will also notice that Board Paper has been reformed. It has a new, handy format and more pages to deliver valuable insights into packaging and paperboard. The newsletter of Stora Enso Consumer Board division is printed and distributed to our customers and stakeholders around the globe four times a year in five languages. The next issue will come out in May 2018. Stay tuned!