Consumers are looking for products that enable them to lead more eco-friendly lives. They want to minimise waste, their carbon footprint and reduce their use of plastic. The majority (65%) of today’s textiles are fossil-based fibers, synthetic materials such as polyester, polypropylene, nylon among others. The world currently dresses in fossil-based materials. We want to change that.
Pure by Stora Enso is an integral part of our cellulose line of products – a dissolving pulp made from a renewable material, wood. We produce both hardwood and softwood dissolving pulp at our Enocell mill in Finland. They are mainly used in the textile industry value chain. The pulp is converted to staple fibers, the staple fibers are converted to yarn and finally, the yarn is knitted or weaved into a fabric.
Pure by Stora Enso is:
The apparel industry is looking for raw material alternatives to petroleum-based synthetic fibres (from finite, non-renewable resources) and cotton (which requires large volumes of water, pesticides and arable land). Materials such as viscose and lyocell are attractive alternatives because they originate from renewable resources.
Made from a renewable and traceable raw material
From sustainably managed Northern forests
FSC®/PEFC™ chain-of-custody certified
Available in hardwood and softwood
Suitable for various textile fiber processes
Man-made cellulosic textile fibers such as viscose or lyocell
Sustainable forest management helps us secure the long-term availability of wood – our renewable raw material. Forest certification guarantees that forests are sustainably managed. We always ensure that the forests we harvest wood from are regenerated. We also know the origin of all the wood we use: 100% comes from sustainable sources. Read more about Stora Enso’s sustainable forest management here.